North Face is a popular outdoor products brand among climbers, skiers, hikers, and mountaineers. The corporate headquarters of the company is situated in Alameda, California, United States. The company operates as the wholly owned subsidiary of VF Corporation. They are the main sponsors of many athletes, such as Emily Harrington, Alex Honnold, Blake Paul, Margo Hayes, Hilaree O’Neill, Johnny Collinson, Rory Bosio, Daniel Woods, Kit Deslauriers, and many more.
North Face History
The company was started by Douglas Tompkins and Susie Tompkins in San Francisco in 1966. However, it was acquired by Kenneth Hap Khoop in 1968. It was named after the coldest and iciest route of climb in the northern hemisphere. The company gained greater popularity after the 2000s when people start to recognize their name.
North Face Operations
The company sells their products through third-party departmental stores and outdoor retailers in various countries globally. In addition to that, they also operate more than 55 retail stores, and 20 outlet locations in countries, such as United Kingdom, Canada, United States, and many more.
They sell a great variety of products for both men as well as women. In men’s category, they sell vests, soft shells, rainwear, hoodies, hiking shoes, t-shirts, and much more, whereas women’s category consists of sandals, gloves, hats, backpacks, beanies, vests, leggings, skirts, shorts, etc. In addition to that, North Face also sells tents, sleeping bags, technical packs, and duffels.