Stitch Fix
Stitch Fix is an American public company providing personal shopping and online subscription services to their customers in the United States. The company is based in San Francisco, California, United States. They traded publicly on the New York Stock Exchange. The company started their operations by Erin Morrison Flynn and Katrina Lake in 2001 when they started offering their services only to women. However, they soon expanded to men’s clothing and maternity wear. As of 2016 financial year, the total recorded sales of the company was US$ 730 million. Since its foundation, the company has delivered millions of their products to the customers. Some main competitors of the company are ThredUp, Urbane Box, and Trunk Club.
Stitch Fix Service
The company provides personal style service through which they deliver hand-picked clothing and accessories product by charging a single-time styling fee. Stitch Fix advises the customers to write all the details of a survey online regarding their styling preferences.
There will be five products picked by a stylist at the company that they send to the customers. These stylists pick products on the basis of the questions answered by the customers in the survey. Along with that, the Pinterest boards are also supported by the company that allows the customers to add fashion photos that they like, which are further checked by a company’s stylist.