LG is working as a multinational public company that deals with consumer electronics and home appliances. The main company is headquartered in Yeouido-dong, Seoul, South Korea and have its 119 subsidiaries worldwide.
In India, it is working as the second-largest electronics company since 1997 having the main office in Greater Noida, Uttar Pradesh, India. It is a wholly-owned subsidiary of the parent organization, LG Electronics, South Korea and is looking for becoming a true global digital leader with its innovative products and services.
When was it started and what they have to offer in the market?
The company got started up in India in January 1997 under parent organization LG Electronics. They are in the Indian market selling out the range of products and focusing on making life good with LG as their motive.
They started initially by enhancing your TV experience with superior TV viewing technology making you enjoy the thrill of premium TV/Audio/ Video. They at present have the widest range of Super HD TVs, LED and OLED TVs with 4K resolution and also Smart TV.
Aside from manufacturing TV they are giant manufacturers of home appliances too and one can easily choose from microwave ovens, dishwashers, top and front loading washing machines with revolutionary Twin Wash machines, side by side refrigerators, air conditioners, LED lighting, water purifiers, Vacuum cleaners, air dehumidifiers to many other devices.
They are also up with their smartphone business loading the market with advanced mobile phones, tablets and accessories and watches. In computers, they have latest computer products powered by Blue-ray technology whereas in professional business they are not far behind to get you with commercial TVs, Commercial monitors, projectors, video conference call systems, and security cameras. They focus on niche technology but their people-friendly attitude has put forth them on quality standards.
LG in India is working to expand premium products to 50 percent global sale with a renewed focus on the segment and a series of fresh launches in October 2018.
In the end, we can say it is one of the most formidable brands in consumer electronics, home appliances, IT hardware, and mobile communication devices.